Technographics
Sell to the stack, not the title.
If your product replaces HubSpot, you want companies running HubSpot. A job title can't tell you that. The stack can. If you sell dev tools, SaaS, MSP services, or integrations, this is your filter.
What you get.
- 15 technology categories: CRM, ERP, CMS, cloud, security, martech, ecommerce, sales and marketing automation, and more.
- Combine stack filters with company size, industry, and seniority in one search.
- Live counts before you commit a single credit, so you know the market is there.
Worked example
Build this list: sell against the stack.
Sell against a competitor, sell into tools you integrate with, or catch a migration mid-flight. The same three-filter pattern works for all of it. Here is one, counted today.
- 1 Runs HubSpot CRM
- 2 51 to 200 employees
- 3 Marketing, Director and above
16,368
marketing decision-makers
across 7,160 companies running HubSpot
Counted June 2026. In the workshop, the count updates live as you stack filters.
All 15 categories.
The most common vendors we track in each. Every category combines with size, industry, seniority, and the rest of the 153 fields.
CRM
Salesforce
HubSpot
Microsoft Dynamics
SugarCRM
Pipedrive
Zoho
Marketing automation
HubSpot
Salesforce Marketing Cloud
Mailchimp
Pardot
Marketo
Klaviyo
Sales automation
Salesloft
Outreach
Yesware
Apollo
ERP
SAP S/4HANA
NetSuite
QuickBooks
Microsoft Dynamics
Infor CloudSuite
CMS
WordPress
HubSpot
Drupal
Adobe Experience Manager
Wix
Sitecore
Ecommerce
Shopify
BigCommerce
WooCommerce
Salesforce Commerce Cloud
Cloud providers
AWS
Google Cloud
Microsoft Azure
IBM Cloud
Oracle Cloud
Analytics
Tableau
Power BI
Looker
Segment
Qlik
ABM
Demandbase
6sense
Terminus
Uberflip
Application security
Snyk
Veracode
Checkmarx
Synopsys
Cloud security
Wiz
Datadog
Sysdig
Lacework
Conversation intelligence
Gong
Clari
Chorus
Dialpad
Aircall
Development
MongoDB
PostgreSQL
Couchbase
Neo4j
Email hosting
Microsoft
Google
Email security
Proofpoint
Mimecast
Microsoft Defender
Barracuda
Fortinet
Technographic questions.
How do you know what a company runs?
Technology signals are detected from publicly available and commercial signals at the company level and matched to every contact at that company. No single detection method is perfect, which is why live counts and free previews let you sanity-check a segment before a credit is spent.
How fresh is the stack data?
Signals refresh on a rolling basis alongside the rest of the database. Stacks change slowly in practice; a company that ran Salesforce last quarter almost certainly runs it today.
Can I combine stack filters with everything else?
Yes. A technology filter is just another filter: stack it with size, revenue, industry, geography, title, seniority, and the hiring and funding signals in one search, and watch the count update as you go.
Build your pipeline on data you own.
Start with 500 free leads ยท No card required
